The Department offers a program of study leading to a Bachelor of Science degree in Business Entrepreneurship.

Vision: The vision of the program is to create a unique, dynamic, and vibrant entrepreneurship program that will significantly contribute to the economic and social development of the post-Katrina New Orleans area by providing ethically sensitive, cutting-edge training for entrepreneurs to take advantage of business opportunities in areas where New Orleans has a comparative advantage.  We envision integrating the activities of the program with the operations of the Regional Small Business Development Center (SBDC) in such a way as to have a powerful impact on clients of the SBDC and, therefore, business development in the New Orleans area.

Program Objectives:  The Bachelor of Science (BS) in Business Entrepreneurship will address the issues of business formation and economic growth in the New Orleans area and will provide students with the skills required for successfully starting up and operating a viable business in the New Orleans area.  By combining a broad liberal arts training with discipline-specific coursework, the Business Entrepreneurship program gives the student many of the skills necessary for successfully starting up and operating a business, including critical thinking, effective speaking and writing, preparation of budgets and financial statements, preparation of business plans, obtaining financing for business ventures, managerial expertise, research and analytical capabilities.  The overall goal of the program is to contribute to the recovery from Hurricane Katrina and economic development of the New Orleans area.  Therefore, in order to accomplish this goal, the following objectives have been established:

• Graduate students who are literate in the use of computers, mathematics, and language.
• Graduate students who are ethically sensitive and aware.
• Prepare students to organize, manage, and operate their own business by providing them with management and organizational skills, training in business plan preparation, and knowledge of how to obtain financing for new businesses.
• Expose students to problems and challenges encountered in operating an actual business.  This objective will be achieved through internships and hands-on projects.
• Prepare students to operate as corporate entrepreneurs.
• Contribute to the development of those sectors of the New Orleans economy where New Orleans has a comparative advantage.

Major:
A major in Business Entrepreneurship consists of 51 hours of General Education courses, 36 hours in the Business Core, and 33 hours in the major for a total of 120 semester credit hours.

The business elective course may be an MGIS course above the level of MGIS 164 or a 300-series or 400-series course offered by other business programs in the CBPA.

Minor:
A minor in Business Entrepreneurship by non-business majors requires the completion of eighteen (18) hours of business related courses approved by the department chairperson.  The eighteen (18) hours must include:

                        ACCT 211 Accounting Principles I
                        ACCT 222 Accounting Principles II
                        ECON 211 Economic Principles I
                        ECON 222 Economic Principles II

                                                                           Hrs.                                                                                          Hrs.
Course                                                              Credit             Course                                                              Credit
JRDV 111 (College Survival Skills)........................     1                 ENGL 112 (English Composition II)......................     3
JRDV 111A (Freshman Assembly).......................     0                 MATH 232 (Finite Math)......................................     3
ENGL 111 (English Composition I).......................     3                 SPCH 210 (Fundamentals of Speech)..................     3
MATH 151 (College Algebra)................................     3                 BIOL 106 & 106L (Intro. to Biology II)....................     4
BIOL 105 & 105L (Intro. to Biology I)....................     4                 Fine Arts Elective (See Note #1)..........................     3
CMIS 164 (Intro. to Information Processing)..........     3
                                                                      -----                                                                                           -----
                                                                        14                                                                                             16

SOPHOMORE YEAR

ACCT 211 (Accounting Principles I)......................     3                 ACCT 222 (Accounting Principles II).....................     3
ECON 211 (Economic Principles I).......................     3                 ECON 222 (Economic Principles II)......................     3
ECON 295 (Economic & Business Statistics).......     3                 PSYC 210 (General Psychology).........................     3
ENGL 260 (Professional & Technical Writing)........     3                 ENTR 240 (Fundamentals of Entrepreneurship).....     3
CHEM 101 & 101L or PHYS 101 & 101L..............     4                 U.S. History Elective (See Note #2)......................     3
                                                                      -----                                                                                           -----
                                                                        16                                                                                             15

JUNIOR YEAR

BADM 370 (Principles of Marketing).....................     3                 BADM 366 (Production Management)...................     3
BADM 362 (Principles of Management)................     3                 ENTR 330 (Financing Entrepreneurial Ventures)....     3
BADM 301 (Principles of Finance)........................     3                 ENTR 310 (Marketing for Entrepreneurs)...............     3
ENTR 390 (Entrepreneurship Project I).................     3                 BADM 240 (Legal Environment of Business).........     3
Non-Business Elective........................................     3                 MGIS 250 (Fund. of Mgmt. Info. Systems)............     3
                                                                           -----                                                                                           -----
                                                                        15                                                                                             15

SENIOR YEAR

MGIS 360 (Enterprise Mgmt. Info. Systems).........     3                 BADM 490 (Business Policy)..............................     3
ENTR 400 (Managing a Growing Business)...........     3                 ENTR 440 (Managing the Family Business)..........     3
ENTR 410 (New Venture Capital Creation)............     3                 MGIS 490 (E-Commerce)....................................     3
ENTR 490 (Entrepreneurship Project II).................     3                 Non-Business Elective........................................     3
Non-Business Elective........................................     3                 Business Elective...............................................     3
                                                                      -----                                                                                           -----
                                                                        15                                                                                             15

Business Entrepreneurship Curriculum Notes

Note #1       Fine Arts Elective ‑ A three (3) hour course in Art or Music.

Note #2       U.S. History Elective - HIST 210 or HIST 220.

BUSINESS ADMINISTRATION COURSE DESCRIPTIONS

BADM 240.  LEGAL ENVIRONMENT OF BUSINESS                                                                                   3 credit hours
This course is a study of the foundations of law, including business ethics and international law, the American legal system, contracts, and property.  (Prerequisites:  ECON 211 and ACCT 211)

BADM 250.  BUSINESS COMMUNICATION                                                                                                3 credit hours
This course deals with the fundamental principles of report and business letter writing, speaking, reading, and listening.  (Prerequisite:  ENGL 112 and CMIS 164)

BADM 301.  PRINCIPLES OF FINANCE                                                                                                      3 credit hours
This course covers the principal problems of managing the finance function of business firms with emphasis on asset acquisition and management and financial structure planning and management.  (Prerequisites:  ACCT 211, ECON 211, 222 and 295)

BADM 310.  BUSINESS FINANCE                                                                                                              3 credit hours
This course includes the organization of the financial system, examination of financial markets and institutions, commercial banks, international finance and interest rates, decision-making in business finance, examination of capital budgeting, cost of capital, management of fixed and circulating capital, internal financing and dividend policy.  (Prerequisites:  ECON 211, 222 and BADM 301)

BADM 311.  FINANCIAL INSTITUTIONS                                                                                                     3 credit hours
The roles and the functions of financial institutions (commercial banks, thrifts, credit unions, insurance companies and other financial institutions) on the micro and macro level.  (Prerequisites:  ECON 211, 222 and BADM 301)

BADM 320.  INVESTMENTS                                                                                                                       3 credit hours
This course presents an examination of the people, securities and institutions involved in the securities and financial planning industry.  This course also covers the analysis of alternative investment vehicles within a risk-return framework. (Prerequisites:  ECON 211 and 222, ACCT 222, and BADM 301)

BADM 321.  PRINCIPLES OF INSURANCE                                                                                                 3 credit hours
This course presents underlying principles of insurance, analysis of risk, analysis of auto and homeowner’s policies plus organization and operational procedures within company structure.

BADM 324.  REAL ESTATE PRINCIPLES                                                                                                   3 credit hours
This course provides a comprehensive survey of the real estate field which includes contracts, deeds, leases, mathematics for real estate, and the principles of purchasing and owning real estate.

BADM 350.  SMALL BUSINESS MANAGEMENT I                                                                                       3 credit hours
This course is designed to provide a complete coverage of small business operation with proper balance between business function (purchasing, production, sales and finance) and the management function (planning, organizing, actuating, and controlling).  Various realistic examples from small businesses are used to illustrate and drive home basic management concepts.  (Prerequisites:  ECON 211 and 222, BADM 370)

BADM 360.  INTRODUCTION TO INTERNATIONAL BUSINESS                                                                   3 credit hours
This course will introduce students to: how international competition operates; alternate strategies for marketing internationally; international distribution systems, including consolidated centers and carrier selection; information flow; basic laws and customs involving international business; and cross organizational issues in managing cultural boundaries.  (Prerequisites:
ECON 200, 211 or 222, ACCT 222, BADM 370, and POLI 290).

BADM 362.  PRINCIPLES OF MANAGEMENT                                                                                             3 credit hours
This course includes the relationships within the organization, emphasizing studies that provide a basic understanding of the conceptual approach to the management of an enterprise as a system.  The social, economic and regulatory environment of the enterprise is also examined.  It develops an understanding of organizational relationships which provide a tool for management and control of an enterprise.  (Prerequisites:  ECON 211, 222 and ACCT 222)

BADM 364.  PERSONNEL MANAGEMENT                                                                                                  3 credit hours
This course is designed to explore the immediate supervisor-worker relationships for greater productivity and increased job satisfaction, impact of technology, union-management relationships, and skills of face-to-face supervision.  (Prerequisites: ECON 211, 222 and ACCT 222)

BADM 366.  PRODUCTION MANAGEMENT                                                                                                3 credit hours
This course covers the fundamental characteristics and problems associated with operations of any organization such as facilities location, aggregate output planning, inventory control, scheduling, and quality control.  (Prerequisite:  ECON 295)

BADM 370.  PRINCIPLES OF MARKETING                                                                                                3 credit hours
A course designed to introduce the role of marketing in society.  Includes the basic concepts prevalent in the understanding of the organization of the business for the satisfaction of the consumer and the profitability of the firm.  (Prerequisite:  ECON 211)

BADM 372.  MARKETING MANAGEMENT (formerly Marketing Management 322)                                           3 credit hours
Marketing policies, techniques and methods, including product and brand development, channels of distribution, promotion and pricing.  (Prerequisite:  BADM 370)

BADM 374.  RETAILING                                                                                                                            3 credit hours
Retailing functions within channels of distribution; includes stores location, layout, personnel problems, stock control, promotional programs and credit policies.  (Prerequisite:  BADM 370)

BADM 376.  SALESMANSHIP                                                                                                                    3 credit hours
Nature of the personal selling function, its relationship to the marketing structure.  Special emphasis upon broadly applicable principles and effective personal communicative skills.  (Prerequisite:  BADM 370)

BADM 390.  INTRODUCTION TO MANAGEMENT INFORMATION SYSTEMS                                               3 credit hours
This course provides students with an in-depth knowledge of (a) general management information systems structures, (b) information systems design and operation, (c) historical development and evolution of information systems, and (d) future direction of management information systems processing.  (Prerequisite:  CMIS 164)

BADM 444.  COMMERCE SEMINAR                                                                                                           3 credit hours
This course is a study group designed for seniors to discuss and critically analyze current literature regarding the changing concepts in Business Administration theory and practice.  Special surveys and studies are made by the students, aided by the instructor.  Oral and written reports are emphasized.  (Prerequisites:  ACCT 222, ECON 211 & 222, BADM 250, and SPCH 210)

BADM 452.  PERSONNEL AND EMPLOYMENT LAW                                                                                  3 credit hours
A senior level elective dealing with common law rules, state and federal statutes, and regulatory agency rules governing the employer-employee relationship and their work environment and their relationships to outsiders.  (Prerequisites:  ACCT 222, ECON 211 & 222, BADM 370, and BADM 240 or 340)

BADM 470.  BUSINESS INTERNSHIP                                                                                                         3 credit hours
This course provides experiences in the functional business activities that the student has learned.  An apprenticeship is provided to cover filing, general clerical accounting, and personnel work (Prerequisite:  Sophomore Classification)

BADM 478.  MARKETING RESEARCH                                                                                                        3 credit hours
Scientific research methods and procedures are applied in marketing policies and problems.  Techniques for making factual and opinion surveys are emphasized.  (Prerequisite:  BADM 370)

BADM 490.  BUSINESS POLICY                                                                                                                3 credit hours
A capstone course designed to integrate management and business functions in a problem setting situation wherein the top management point of view is stressed.  Emphasis on long range commitments of capital and human resources and the manner in which guide the organization’s actions.  (Prerequisites:  ACCT 222, BADM 240, 301, 362, and 370)

BUSINESS ENTREPRENEURSHIP COURSE DESCRIPTIONS

ENTR 240.  FUNDAMENTALS OF ENTREPRENEURSHIP                                                                            3 credit hours
This course concentrates on the process of starting a new business.  Students will learn how to identify, assess, and develop a business plan as well as how to find and evaluate business opportunities.

ENTR 310.  MARKETING FOR ENTREPRENEURS                                                                                       3 credit hours
This course will cover marketing concepts that are essential to the success of entrepreneurial ventures by concentrating on marketing during the start up and growth stages of new ventures.  (Prerequisites:  Junior standing)

ENTR 330.  FINANCING ENTREPRENEURIAL VENTURES                                                                           3 credit hours
This course covers different aspects of the financing of a new or expanding business.  Some of the major topics covered are attracting seed capital and growth capital, valuing and pricing new ventures, financial analysis and forecasting, and going public.  (Prerequisite:  Junior standing)

ENTR 390.  ENTREPRENEURSHIP PROJECT I                                                                                           3 credit hours
The objective of this course is to give the student hands-on, real world experience with business operations.  Activities may include: studying the operations of an actual business, assisting small business owners in writing business plans, helping businesses find solutions to problems, and doing business research in the New Orleans metropolitan area.  (Prerequisites:  Junior standing)

ENTR 400.  MANAGING A GROWING BUSINESS                                                                                       3 credit hours
This course applies management concepts to new and growing businesses.  Awareness of legal and ethical issues is one of the important topics in this course.  (Prerequisites:  Senior standing)                                                                                      

ENTR 410.  NEW VENTURE CAPITAL CREATION                                                                                       3 credit hours
This course emphasizes the developing, planning, and running new business ventures, analysis of new business opportunities, and development of the business plan.  (Prerequisites:  Senior standing)

ENTR 490.  ENTREPRENEURSHIP PROJECT II                                                                                          3 credit hours
The activities of this project are similar to those of ENTR 390 but must not duplicate activities carried out in that class but may entail continuation of a project begun in ENTR 490.  (Prerequisites:  Senior standing)

ECONOMICS COURSE DESCRIPTIONS

ECON 200.  SURVEY OF ECONOMICS PRINCIPLES                                                                                  3 credit hours
This course is given only for non-business students and cannot be taken for a major or minor credit.  It is a comprehensive introduction to economic principles and problems.  This course gives attention to the price system as well as current economic problems relating to money and banking, labor, taxation, tariffs and trade. (Credit will not be given for both 200 and 211 or 222). (Prerequisite:  Sophomore Classification)

ECON 211.  ECONOMIC PRINCIPLES I (Micro)                                                                                           3 credit hours
This course is an introduction to the principles of economics: the economics of the firm, including market demand and supply; costs of production; the market structure of American capitalism; the pricing of products and employment of resources, including the determinants of wages, interest and profits.  (Prerequisite:  Sophomore Classification).  (Offered each semester)

ECON 222.  ECONOMIC PRINCIPLES II (Macro)                                                                                         3 credit hours
This course is an introduction to the theory of aggregate income, employment and the price level; economic stabilization policies; economic growth and development; and international economics.  (Prerequisite:  ECON 211).  (Offered each semester).

ECON 245.  QUANTITATIVE METHODS IN BUSINESS AND ECONOMICS I                                                 3 credit hours
This course introduces the student to a variety of mathematical concepts of particular value in business, economics and transportation, and illustrates the use of these methods in a number of contexts.  Course content includes: straight lines, function and graph, logarithms and exponential, progressions and mathematics of finance, measures of central tendency and dispersion, standard deviation, expected value, population, CPM and PERT.  (Prerequisite:  MATH 232).  (Offered each semester).

ECON 292.  QUANTITATIVE METHODS IN BUSINESS AND ECONOMICS II                                                3 credit hours
This course introduces the student to a variety of mathematical concepts of particular value in business, economics and transportation and illustrates the use of these methods in a number of contexts.  Course content includes derivatives with application to business, economics, transportation; integration with applications to business, economics/transportation; matrices; and linear programming.  (Prerequisite:  ECON 245)

ECON 295.  ECONOMIC AND BUSINESS STATISTICS                                                                               3 credit hours
This course covers the collection, organization, analysis and presentation of economic and business data.  Emphasis is placed on the use of description and inferential statistics, regression and correlation analysis.  (Prerequisite:  ECON 245)

ECON 331.  INTERMEDIATE MICROECONOMIC THEORY                                                                           3 credit hours
The course is the study of the development of the leading theories and analysis of value and distribution.  Problems and policies of price determination of both the firm and the industry levels, and factors for pricing are presented at the intermediate level of analysis.  (Prerequisites:  ECON 211 and 222)

ECON 342.  INTERMEDIATE MACROECONOMIC THEORY                                                                          3 credit hours
This course includes the study of development of the national economy, national income accounting and determination, analysis of the course of economic instability, the requirements of economic growth in the national economy and consideration of public policy relating to instability and growth.  (Prerequisites:  ECON 211 and 222)

ECON 402.  PUBLIC FINANCE                                                                                                                   3 credit hours
This course includes public expenditures and budgets; systems, taxation and economic effects; income, sales, land, gift and inheritance taxes; other internal revenues, customs, duties assessment, collection of taxes and debt financing.  (Prerequisites: ECON 211, 222)

ECON 411.  MONEY AND BANKING                                                                                                           3 credit hours
This course includes the history of banking in the U.S.; the different kinds of banking organizations and systems in the United States with special emphasis on the Federal Reserve System; and attention to different standards and credit instruments.  (Prerequisites:  ECON 211 and 222)

ECON 412.  STATE AND LOCAL GOVERNMENT FINANCE                                                                         3 credit hours
An examination of the institutions and procedures involved in the revenue and expenditure decisions at the state and local level of government.  Covers the analysis of alternative financing mechanisms (including taxation, bonds and intergovernmental transfers), benefit/cost analysis of government programs and the political process.  (Prerequisites:  ECON 211, 222 and 402)